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Pink Sugar

MONICA BYRNES

CREATIVE. COPYWRITER.
A WAY WITH WORDS.

B2B Marketing

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The client: M-Files, Zappi, Printful, Hubilo

The brief: Showcase how each software can make life easier for customers to encourage clicks and leads using dark social.

The solution: Go beyond the basic B2B style and get to the heart of what consumers care about in a fun, visually eye-catching way.

The impact: A double-digit CTR increase month over month once ads were launched.

The provided services: Campaign concepting, paid media

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